What's Your Primary Interest ?
Research Highlights
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The model is based on concepts in communication, journalism, cognitive psychology, human-computer interaction, and neuroscience.
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Several new publications, including a book detailing the model, are forthcoming.
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Multi-method research to build, test, and verify the new model since 2005 included experiments, surveys, and eye-tracking studies.
2012
2021-2025
Mulupi, Dinfin, Wong, Frankie H.C., & Yaros, Ronald A. (2024), Investigating Effects of a Physician’s Race and Gender on User Engagement With and Perceived Credibility of COVID-19 Vaccine News, Newspaper Research Journal, https://doi.org/10.1177/07395329241298966 Yaros, Ronald A. (2023). Distracting Students from Phones to Lessons on Diversity: Testing a Digital Engagement Model for Sustaining Engagement in Online Courses. Association for Education in Journalism and Mass Communication, Best Practices G.I.F.T. Competition Recognitions, AEJMC, Standing Committee on Teaching, Washington, D.C., August 2023. Yaros, Ronald A. & Misak, John (2021), Completing College Writing Assignments on Mobile Phones: Comparing Students’ Attitudes and Engagement Across Disciplines and Age, Journalism & Mass Communication Educator, 76(2), 216-227. https://doi.org/10.1177/1077695820942422
2015 - 2020
Yaros, Ronald A., Md Mahfuzul Haque, Md Main Uddin Rony & Naeemul Hassan, (2020) Varying Amounts of Information in Health News Headlines Can Affect User Selection and Interactivity, Association for Education in Journalism and Mass Communication (Newspaper and Online News Division), virtual, August 2020. Bhat, Aditya R. & Yaros, Ronald A., (2018). How Many Will Read It on Reddit? Association for Education in Journalism and Mass Communication (Communication Technology Division), Washington, D.C., August 2018. Aldoory, L., Yaros, Ronald A., Prado, A., Roberts, E., & Briones, R. L. (2016). Piloting health text messages for rural low-income mothers: Effects of source similarity and simple action steps, Health Promotion Practice, 15(5), 702-710.
2013 - 2014
Yaros, Ronald A. (2014). The PICK Model and a new MEEC College Lecture or a Manageable Educational Environment for Collaboration. International Communication\Association’s preconference “Innovation in Higher Education” by the Oxford Internet Institute and hosted at the Bill & Melinda Gates Foundation, May 2014. Yaros, Ronald A. (2013). Attention Versus Learning of Online Content. In Robert Zheng(Ed.) Evolving Psychological and Educational Perspectives on Cyber Behavior, 132-155. Information Science Reference, IGI Global
Yaros, Ronald A. (2012). Social Media and Education: Do Personalization and Interactivity Facilitate Learning? In H.S. Noor Al-Deen, J.A. Hendricks (Eds.) Social Media: Usage And Impact, 57-74. Lexington Books. Roberts, J. & Yaros, Ronald A. (2012). Facebook versus News Aggregators: Comparisons of Users’ Perceived Credibility, Perceived Importance and Likelihood to Share News, Graduate Research Interactive Day, University of Maryland-College Park, April 2012. Yaros, Ronald A. (2012). Effects of Mobile Devices and Text Messages: A Multi-Study Design to Explore a Model for Mobile Learning in Introductory Journalism, International Journal of Cyber Behavior, Psychology & Learning, (2) 3, 59-72.
2011
Chong, E. Yaros, Ronald A. & Newhagen, J. (2011). Does Geographical Distance Matter for News Online? Measuring the Audience’s Emotional Proximity, Personal Relevance, and Perceived Intensity of News That is Near or Far, Association for Education in Journalism and Mass Communication, St. Louis, MO, August 9-13, 2011. Crone, W., Dunwoody, S., Rediske, R., Ackerman, S., Zenner-Peterson, G., & Yaros, Ronald A. (2011). “Informal Science Education: A Practicum for Graduate Students,” Innovative Higher Education, 36 (5), 291-304. Yaros, Ronald A. (2011). Effects of A Text and Hypertext Structures on User Interest and Understanding of Science and Technology, Science Communication, 33 (3), 275-308.
2009-2010
Yaros, Ronald A. (2009). Producing Citizen Journalism or Producing Journalism for Citizens? A New Multimedia Model to Enhance Understanding of Complex News. In Z. Papacharissi (Ed.) Journalism and Citizenship: New Agendas in Communication, 1-90. New York, NY: Routledge Publishing. Yaros, Ronald A. (2009). Comprehension of Science and Technology Hypertext: Cognitive Flexibility or Construction Integration? Association for Education in Journalism and Mass Communication, Boston, MA, August 5-8, 2009. Yaros, Ronald A. (2009). Correlating Eye-Tracking with Robust Cognitive Measures For Visual Representations in News, Association for Education in Journalism and Mass Communication, Boston, MA, August 5-8, 2009. Yaros, Ronald A. (2010). Tracking Explanations in Health News: More Attention Is Not Always Needed for Understanding, Association for Education in Journalism and Mass Communication, Denver, CO, August 4-8, 2010.
2006-2008
Yaros, Ronald A. (2008). Toward an Integrated Model for Engagement With and Understanding of Complex News Online, Association for Education in Journalism and Mass Communication, Chicago, IL, August 6-10, 2008. Yaros, Ronald A. (2006). Is it the Medium or the Message? Structuring Complex News to Enhance Engagement and Situational Understanding by Non-Experts, Communication Research, 33 (4), 285-309. Nelson, Michelle R., Yaros, Ronald A., and Heejo Keum, (2006). Examining the Influence of Telepresence on Spectator and Player Processing of Real and Fictitious Brands in a Computer Game, Journal of Advertising, 35 (4), Winter 2006, 87-99.
2005
Nelson, M. R., Keum, H., & Yaros, R. A., (2005). Advertanment or Ad Creep? Game Players' Attitudes Toward Advertising and Product Placement in Computer Games, Journal of Interactive Advertising, 5 (1), 3-21. Yaros, Ronald A. (2005). Building a Coherent Web: Using Structure-Building Text and Hypertext to Facilitate Engagement and Understanding of News About Complex Issues, Association for Education in Journalism and Mass Communication, Communication Technology and Policy Division, San Antonio, TX. August 12, 2005. Yaros, Ronald A. (2005). Communicating Complex News: Structuring Stories To Enhance Public Engagement and Understanding of Science, Eason Award for Excellence in Research, Association for Education in Journalism and Mass Communication, San Antonio, TX. August 12, 2005.