Multiple Teams Design, Program and Test Innovative Digital Tools
What's Your Primary Interest ?
The "SPICE"
Engagement Analyzer
In addition to a radical structure for content to increase engagement, the "SPICE" Analyzer displays an "engegement score" for any content.
Innovative Highlights
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Experimentation, eye-tracking, and testing support innovative development.
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A multidisciplinary team of students collaborates to propose new structures.
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Objectives are to improve current structures to increase engagement.
New View Visualizations
Digital data "scraped" from various sites visualizes comparisons of how different sources present different types of content. This data is used to develop and test more effective structures.
New View Mobile
Research App
This mobile experimental platform will collect user data to support the model. adfafa df asdf asdf dfasdfasdfasdf asdf adfasdfa dasd sd fasdf asdf asdf sdf
Smart Story Suite
Beyond a target audience consuming linear content, this "Smart Story Structure" addresses the multiple needs of users who also assemble a narrative that most meaningful to them.
New View
Mobile News
This mobile experimental platform will collect user data to support the model. adfafa df asdf asdf dfasdfasdfasdf asdf adfasdfa dasd sd fasdf asdf asdf sdf